文化有根 創意是伴 Bridging Creativity
「把IP想象成一個人就很好理解了,姓名、形象、性格、言行等是立體的、具有獨一無二的辨識度,所以才會有你我之分。」廣州美術學院副教授梁迪宇說。
向勇指出,文創IP的建構需要將中國文化中的故事、角色、形象等以多元的媒介語言編碼完成,在文創產品的跨媒介敘事中,生產者和傳播者運用多元化的編碼形式,將中國文化故事以多元媒介的方式講述,為接收者帶來一種全景式的文化創意體驗。
文創是新生活的時尚創生…
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愛墾網 是文化創意人的窩;自2009年7月以來,一直在挺文化創意人和他們的創作、珍藏。As home to the cultural creative community, iconada.tv supports creators since July, 2009.
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