《愛墾展頻道》推薦精彩文章、照片請瀏覽以下網頁:




Rating:
  • Currently 4.71429/5 stars.

Views: 421

Albums: 愛墾欄目
Favorite of 1 person

Comment

You need to be a member of Iconada.tv 愛墾 網 to add comments!

Join Iconada.tv 愛墾 網

Comment by Host Studio on March 2, 2024 at 8:26pm


首届「一带一路」语言服务国际学术研讨会在阿拉木图召开

人民网阿拉木图9月23日电(记者 谢亚宏)为纪念习近平主席2013年9月在哈萨克斯坦首提同世界各国共建「丝绸之路经济带」倡议3周年,加强「一带一路」沿线各国语言学者的合作与交流,提升「一带一路」沿线国家语言服务能力,江苏师范大学和哈萨克斯坦阿里-法拉比国立民族大学22日在哈萨克斯坦阿拉木图举办了首届「一带一路」语言服务国际学术研讨会。来自「一带一路」沿线国家20多位学者,以及哈萨克斯坦民族大学150多位师生参加了会议。

本次会议的中方筹备组负责人、江苏师范大学余光武教授在开幕式致辞中指出,「一带一路」所有愿景与规划的实现,都要以语言相通为基础,建设「一带一路」,必须语言先行!提升语言服务能力,共筑「一带一路」愿景,成为包括我国在内的沿线65国当前亟需开展的一项重要工作。

首届「一带一路」语言服务国际学术研讨会开幕式演说人,马来西亚海丝会创会人/会长陈明发博士分享「软实力的叙事基础:怎样说好一带一路故事?」心得后,与部分国际与会嘉宾合照。

基于此考虑,中哈两校决定举办首届「一带一路」语言服务国际会议,藉此平台集聚沿线国家语言服务研究专家代表,共商各国「一带一路」语言服务能力提升大计。开幕式后,来自哈萨克斯坦民族大学的苏尔丹加里耶娃教授、江苏师范大学语言科学研究院王仁法副院长以及马来西亚的陈明发博士,分别作了题为「中亚研究史中的哈萨克斯坦地位考察」、「‘一带一路’沿线国家语言国情与语言服务能力」及「软实力的叙事基础:怎样说好一带一路故事?」的大会演讲。

其中的王仁法副院长的演讲反响最为热烈。演讲中,结合数据分析,王院长提出,「一带一路」语言种类繁多,大多数国家语言国情复杂,「一带一路」语言服务能力亟需提升,解决此类问题需要各国语言学者共同努力,探索出一种科学高效的合作模式,本次会议正是探索这种模式的有益尝试。在下午的研讨会上,来自匈牙利、罗马尼亚、格鲁吉亚、马其顿、拉脱维亚、乌兹别克斯坦等国语言服务研究专家及中哈两国代表在会上分别介绍了各自国家的语言国情及语言服务现状,探讨了「一带一路」背景下沿线各国汉语国际教育面临的机遇与挑战。

最后,余光武在总结中指出,本次会议的意义不仅仅是一次学术研讨会,还应被视作一个「一带一路」沿线国家语言学者参与到「一带一路」这个关乎各国发展大计的工作平台。在这次会议上,我们各国代表将通过交流建立深入的合作和长久的联系,以便开展后续的各国语言服务人才的培养交换、语言服务工具书的编纂以及语言文化研究等工作,为推动「一带一路」愿景在各国的实现做出特有贡献。(责编:李雪峰(实习生)、杨牧)(2016年09月23日20:27 | 来源:人民网-国际频道

Comment by Host Studio on February 28, 2024 at 6:44pm


江北愚翁·骨灰級


「骨灰級」這個說法,最初是在一些愛好者領域流行起來的,如音響、電腦(硬件)、攝影等領域。這些領域的愛好者在互聯網上掀起發燒熱潮時,網絡游戲因為網速和計算機運算速度的限制,還未流傳開來。「骨灰級」來源於「發燒友」,發燒到極致,就燒成骨灰了,成為「骨灰級」的發燒友,這是「骨灰級」的來源。

在網絡游戲中,「骨灰級」最早來源於「暗黑破壞神
II」漢化中最特別的一個難度的名稱。因這個游戲的經典性,在之後該名稱也迅速被運用網絡上,並且基本專指游戲。

相對於骨灰級,還有菜鳥級,中鳥級,老鳥級。

發燒友:形容痴迷於某種事物。「發燒友」這個叫法源自於香港,是香港人對早期的「音響器材愛好者」的稱呼。

[愛墾網註評:說起「發燒友」三字,中文電影中最經典的鏡頭,要數香港經典《無間道》。梁朝偉演的警方在匪幫的臥底,以及劉德華演的匪幫在警方的臥底,因為高級音響發燒友而走到了一起,從聽覺世界談到了人生人生境界......]

屌絲:惡搞稱謂。出自《後漢書 ·岑熙傳》:「我有枳棘,岑君伐之;有蟊賊,岑君遏之;狗吠不驚,足下生氂。」,形容渺小的屌絲如同灰塵一般,再怎麼吠叫也無法掀起大風大浪,折射出社會的殘酷與無奈,後來為了方便交流故簡稱為「屌絲」。他們身份低微、生活平庸,不滿無聊生活卻又接受現狀。他們不被社會認可又渴望維護自尊,但不知道該怎麼去做。他們仍有自我實現的欲望,但沒有明確目標,懶洋洋毫無生氣。這種生存狀態和心態,在年輕群體中甚為普遍,於是在網絡廣泛共鳴、流傳,最終形成「屌絲文化」。

小鮮肉:小鮮肉最早是2014年中國粉絲對韓國男性明星的稱呼,相對女性明星的稱呼小花而言。

變色龍:政治上善於變化與偽裝的人。

老油條:南陽、襄陽方言中的油子、老油子、老油條、溜子、二溜子、溜光蛋,說的就是那些下三賴之人,不務正業,偷雞摸狗,偷人家的,搶人家的,自古以來根深蒂固,自春秋戰國代代相傳,亙古至今,時光在流失,人的本性卻難移。這些東西在少數人的身上,表現得淋漓盡致。在網路上一方面指一個人在某論壇混了很久,對這個論壇的情況很了解,建交很廣等等。另一方面的意思是比較精通社會上的人情世故,處理事情比較的老道。也有「大蝦」的含義。

大蝦:在網絡用語中,大蝦是相對於菜鳥的一個名詞,大蝦是指那些善於應用網絡,具有一定網絡技術水平的人。實際上就是大俠的意思。大蝦是大俠的諧音,也可能指代大俠坐在電腦前的時間長了,背就會像大蝦!

中山狼:「中山狼」一詞,出自明代馬中錫。《東田文集》中的《中山狼傳》,也出現在曹雪芹《紅樓夢》中對賈家二小姐迎春的判詞。「子系中山狼,得志便猖狂。金閨花柳質,一載赴黃梁。」指忘恩負義之人。(知乎)

Comment by Host Studio on February 16, 2024 at 12:56pm


How Storytelling Can Drive Strategic Change


Conventional wisdom says that when confronted with a major organizational change– one that shakes the very foundations of how a company does business– top executives need to leave their offices and venture out among the frontline employees to make sure that everyone understands what is at stake and embraces the organization’s strategy for change.

Memos are written, speechwriters summoned, PowerPoint slides prepared, and communications plans developed all to get everyone ‘‘on the samepage,’’ ‘‘rowing in the same direction,’’ or ‘‘singing off the same sheet.’’ E-mails are sent, meetings called, retreats planned, and newsletter articles published, all to insure
that, at the end of the day, the new value proposition and business model have been ingrained in the culture.
Thenleaderspackuptheirstuff,go backtotheiroffices,and waitto seethe seedsof change take root and blossom. Usually, not much happens, leaving managers scratching their heads and l am enting to each other about how much people hate to change. Whydoesn’t this standard managerial approach work?

Andwhy,aftersomanyfailedattempts,doleadersstill use it?

(How storytelling can drive strategic change, Article in Strategy and Leadership · January 2006 [DOI: 10.1108/10878570610637876], Four Author including: Notes: 1. B. Joseph Pine II and James H. Gilmore (1999), The Experience Economy: Work Is Theatre & Every Business a Stage, Harvard Business School Press, Boston, MA, chapter 10 in particular. 2. Stephen Denning (2000), The Springboard: How Storytelling Ignites Action in Knowledge-Era Organizations, Butterworth-Heinemann, Woburn, MA, p. xiii. Corresponding author: Gary Adamson is the corresponding author and can be contacted at: gary@starizon.org)

Related:

Story Time 故事時光 001

叙事·創意

故事人心靈素質

《愛墾展頻道》

愛墾慕課·敘事篇

Comment by Host Studio on February 15, 2024 at 10:22pm

Let’s examine the underlying assumptions on which the ‘‘Just Tell ’Em’’ approach is based:

First, it assumes that the front-line employees have the needed context and background
information required to understand major changes in strategic direction. However,
frequently even the managers, who have much more information, confess that they don’t
fully understand what it all means.

Second, it assumes that employees totally accept the decisions of their top executives.
This is most dubious, especially after several ‘‘major’’ change efforts have come and
gone.

Third, ‘‘Just Tell ‘Em’’ assumes that employees don’t have valid ideas of their own about
where the company should be going. But they do, and while they may be forced to deal
with the conclusions and actions of management, they will still draw their own conclusions
and act accordingly.

Fourth, this approach assumes that change is basically an information issue and that if
employees just knew the reasons why it would be good to change, they’d change.
However, change is as much about relationships, emotions, and gut feel as it is about
facts.

And, lastly, this approach assumes that no ‘‘fluff’’ or entertainment value is needed;
because the subject matter is so very important and the people presenting it so
noteworthy, employees will pay attention even if it’s boring. However, this assumption flies
in the face of that old saying that ‘‘Great teaching is one-fourth preparation and
three-fourths theatre.’’


‘‘ So the key message executives should take away from this story on stories is: don’t just spend countless hours, valuable brain cells, and barrels full of money doing the research, analysis, goal-setting, and implementation planning necessary to come up with an industry-altering strategy.’’

So if this standard approach doesn’t work, why do so many leaders keep doing it? The reason may be as simple as this: it’s hard for even the most courageous leader to bet the future of the company on something he doesn’t know how to do. And few executives know how to tell the stories required to elicit organizational transformations.

A good story inspires

A good story always combines conflict, drama, suspense, plot twists, symbols, characters, triumph over odds, and usually a generous amount of humor– all to do two things: capture your imagination and make you feel. It draws you in, places you at its center, connects to your emotions, and inserts its meaning into your memory. That is why storytelling must becomeanintegraltoolofcorporatestrategy. Stories create the experience that lets strategy beunderstood at a personal level[1]. In order to be effective, strategy must not just inform, it must inspire. And people are never inspired by reason alone. That’s why the ‘‘Just Tell ’Em’’ approach usually fails. It totally overlooks the role emotion and meaning play in any life-altering action. And if your strategy isn’t about transforming the way your company and its employees do business, why do it?

Storytelling develops relationships by helping everyone realize we all have issues in common. Stories crystallize common values and beliefs. They build stronger teams and a stronger sense of community. Stories invite people to bring the ‘‘whole person’’ to work (both heart and head), and therefore elicit much more thorough perspectives and meaningful commitments. They create a context for work aspirations and thus make each employee feel more valued. In short, stories have the potential to revitalize the way we do business.

Comment by Host Studio on February 15, 2024 at 10:22am

(Pg 3) As Stephen Denning, former program director at the World Bank, said in the introduction to his book The Springboard: How Storytelling Ignites Action in Knowledge-Era Organizations, ‘‘Time after time, when faced with the task of persuading a group of managers or front-line staff in a large organization to get enthusiastic about a major change, I found that storytelling was the only thing that worked[2].’’

A case: telling the story of a new business model ‘‘It was a real trying period,’’ says Steve Altmiller, President and CEO of San Juan Regional Medical Center, reflecting back on his early years at the 175-bed, sole-community provider in Farmington, New Mexico.‘‘There I was, a new CEOatahistorically strong community hospital and suddenly everything was out of sync. We were taking lots of financial hits; our earnings were down; our hospital-sponsored health plan was going bankrupt; unions were trying to organize our nurses; and, we were making many operational and management changes that introduced lots of anxiety. It seemed like everything we talked about was negative, one problem after another. My board said we had to find a way to focus on something positive.’’

Altmiller decided to engage a top group of his leaders, directors, board members, and physicians in developing a comprehensive experience strategy that would change the company’s business model. Shortly into this two-year project it began calling itself the Galileo Group, for its goal was to discover a new and more personally meaningful center of the healthcare universe. In the midst of their work the members made a radical decision: they would focus first not on the patient experience but rather on the employee experience. ‘‘We can’t consistently provide the most personal patient experience until we can consistently provide the most personal, healing, professional experience. If you expect to be successful in individualizing the patient experience you’d better get good at individualizing to the employee,’’

Altmiller told us. ‘‘Our entire patient experience redesign will start with an exclusive focus on the employee experience. We’regoingtotrytopersonalizeeverything from recruitment to retirement because we think it will do more than anything else to help our employees understand what we want for patients. And in these times of staff shortages and heavycompetition for the best people, it would bea good strategy even if we weren’t planning on doing it for patients. As it is, we’ve come to believe that individualizing the experience will ensure our future success. You’ve got to be able to do it not just whent imes are good but when times are hard. We’re not just following a trend– we’re putting it in everything we do.’’

So a new mission, vision, and philosophy were developed, a new personalized benefit program put in place, and a completely new healing environment designed into the facility expansion project. Many other initiatives were being readied while the rollout of the first phase of changes was begun. And then something quite unexpected happened. The hard work, careful planning, and the innovative design– all of it resulted in confusion, not cohesion. ‘‘I realized pretty quickly,’’ Altmiller relates, ‘‘that while we had done a good job of
defining ‘the what,’ we were doing a bad job of communicating ‘the why.’ If we were ever going to connect the dots, it wasn’t going to be with another PowerPoint presentation. Instead we needed a ‘what’s the point’ experience.’’

Comment by Host Studio on February 14, 2024 at 1:02pm

The story of ‘‘Raiders of the Lost Art’’ And so work began on a story– one designed todescribe the future of San Juan Regional. It became known as ‘‘Raiders of the Lost Art’’ (see the story map, Exhibit 1). As the name implies, through this adventure story wewere looking for something that had been lost, namely the art of personalized healthcare. The story took place in three distinct lands: the land of Medicus (Medical Professionals), the land of Communia (Regional Community), and the land of Patiem (Patients). In each land, operational statistics, industry trends, competitive issues, and organizational initiatives relating specifically to the subject of that area were provided.

Here’s a quick sampling of the lessons presented on a journey through each land: B In the land of Medicus, employees learned how the Baby Boomer generation affects not only the patient population they treat, but also the peers with which they work on a daily basis. B In the land of Communia, employees took an in-depth look at the hospital’s community satisfaction  results and discussed how they could change processes and/or work styles to improve these results in the future. B Lastly, in the land of Patiem, employees learned of the exciting new plans built into the Facility Expansion Project, which would provide a unique healing environment for employees as well as all patients and their families. These encounters were enlivened by an environment filled with props, presented by an Indiana Jones-like facilitator (with assistance from manager guides), and through map icons (landslides, volcanoes, rope bridges, mirages, a treasure chest, hidden caves, a bottomless pit, deserts, oceans, secret passageways, and lush gardens– to name just a few). But the Raiders of the Lost Art story was not only told–it was also asked.

At each map icon, when some new challenge or initiative was presented, a series of small group discussions were held that involved every employee in the session in a deeper examination. Questionslike, ‘‘Does this surprise you?’’, ‘‘How do you think this will affect us?’’, ‘‘Are we doing enough?’’, and‘‘What else would you do?’’ engagedemployeesinstrategy workas neverbefore.And as word of the exciting work spread throughout the hospital, more and more employees wanted to be involved.

Intheend, nearly 70 percent of SanJuan Regional’s1,300 employees attended the voluntary day-long sessions. Almost 900 distinct process, program, and facility suggestions were captured and then analyzed, with approximately half of them implemented. All of a sudden, the connection between management and employee changed. Skepticism, fear, and apathy were replaced by understanding, excitement, and a sense of partnership. According to both soft and hard measures, morale improved, turnover plummeted, and employee satisfaction scores climbed dramatically. New initiatives were understood and embraced; for example, over 80 percent of the employees have signed up for the customized benefits program that is more personally relevant and less expensive to the provider. Further, San Juan Regional recently opened a Child Discovery Center with almost 70 percent of its capacity filled by the children of employees (see Box 1).

Comment by Host Studio on February 13, 2024 at 2:29pm

‘‘ Welearned awholenewwayformanagementandemployeesto work together to make dramatic new things happen. So we have committed to this type of storytelling and feedback to be done every 18 months.’’

The story helps win a local election During the time it was practicing its storytelling initiative, San Juan Regional was developing plans for a major facility expansion and renovation to create a state-of-the-art healing environment and in order to help fulfill its new mission, vision, and philosophy. Indeed, many of the employee suggestions that came out of the Raider’s story were focused on this new facility. Unfortunately, the hospital could raise only about half of the money required to complete the project.

As an alternative, San Juan Regional could go to its community for financial support through bond issues or tax initiatives. But the last three times it had done so– all for much less money than was needed this time– it had been turned down. The Raiders of the Lost Art story sessions were completed about four months before the gross receipts tax election. Subsequently, largely without any help from management, employees began to talk to each other, to their families, and to their friends and neighbors. Their tone was an enthusiastic one; they talked about what the project was and, more importantly, what the expansion project meant to patients, families, healthcare professionals, and local businesses. In other words, they talked about everything they had learned from– and contributed to– the story. When Election Day finally arrived, the mood was a mix of anticipation and anxiety. What would happen if the voters said no again?

How would the hospital ever fulfill its aspirations? And with new hospitals being built in surrounding communities, could San Juan Regional ever compete successfully should a no vote occur? As the votes were counted, it was obvious that there had been a major change in public sentiment. San Juan Regional’s tax initiative had received 84 percent of the vote! More than four out of every f ive voters supported this tax initiative, which had a higher price tag than the initiatives they had voted down in the past. Construction has now begun on a new facility that will let San Juan Regional provide a healthcare experience that lives up to its new mission, vision, and philosophy, and will enable it to recapture the Lost Art of Personalized Healthcare.

Comment by Host Studio on February 12, 2024 at 2:57pm

Riddle of the Sphinx

Since the day of the last Raiders session things have changed dramatically, and will continue to do so. Therefore, the need for another story, and down theroadanotherone after that, and one after that. Steve Altmiller said, ‘‘When we decided to do theRaiders story,I lookedat it as R&D. At worst, we would learn something, and what we had done up to that point wasn’t working anyway. At best, we would build a whole new capacity that would enable us to do newthings better, faster, and, ultimately, less expensively. So it seemed it was worth the risk. When Raiders was such a big success, I wanted to use that success as a building block. I didn’t want anyone to see it as a one-time thing done primarily to pass the gross receipts tax. That would have missed the whole point of what we learned. We learned a whole new wayfor management and employees to work together to make dramatic new things happen. Sowehavecommittedto this type of storytelling and feedback to be done every 18 months. It’s just the way we’re going to do things from now on.’’

And so a second story was prepared and told, this one entitled ‘‘The Riddle of the Sphinx’’(see the story map, Exhibit 2). Through solving various riddles and an anagram posed by an Ancient Egyptian Sphinx, San Juan Regional employees solved the many confusions that plague an industry as complicated as healthcare. For example, the employees’ first riddle revolved around various communications confusions– such as an in-depth look at the most recent employee satisfaction survey (wherein communications between employees and their managers ranked 4 percent below the national norm). The next riddle comprised all of the confusions related to staffing. Here, employees learned about the ne west work/life balance programs recently put into place by the hospital. Riddle three considered an assortment of processconfusions. Duringthisstage, employeesbrainstormed ideastomoreeffectivelytreat patients despite ever-increasing industry regulations.

The next riddle addressed numerous patient-expectation confusions. In one example, employees were asked for ideas about ways to decrease the number of patients who seek treatment elsewhere because they were unaware that San Juan Regional offers those specific treatments. The final riddle asked employees to uncover technology confusions, through conceiving new ways to more effectively train staff members on increasingly complicated technologies throughout the system. Best of all, as these riddles and confusions were addressed and discussed, employee ideas were meticulously recorded so they could be used in future initiatives. From an environment and employee engagement point of view, Riddle of the Sphinx was an even bigger production than Raiders. ‘‘We wanted to capture the same element of surprise and amazement we had in Raiders, and we knew that would require an even more elaborate experience, since Raiders had raised everybody’s expectations so high,’’ said Altmiller.

And so it was. The Sphinx story took over a recently closed elementary school and transformed it into Ancient Egypt. The Raiders story ended under crossed palm trees (‘‘X’’ marked the spot), so that’s where the Sphinx story began. A Disney-esque pre-show and post-show video was produced to engage employees in the storyline before the work began and to summarize the story’s key moral once it was over

Comment by Host Studio on February 11, 2024 at 4:16pm

(Con't fr above) Addressing the art of what’s possible, Steve Altmiller summarizes his experience with storytelling this way, ‘‘Before we started our storytelling work, the reaction to most of the things in our experience strategy plan was ‘You can’t do that in Farmington.’After Raiders  and Sphinx, we are doing all of the things in the plan. That’s a big difference.’’



So the key message executives should take away from this story on stories is this: Don’t just  spend countless hours, valuable brain cells, and barrels full of money doing the research,  analysis, goal-setting, and implementation planning necessary to come up with an industry-altering strategy. If you want your change message to actually take hold– if you want it to transform how things are done in your world– then weave your message about the new strategy into a compelling and memorable story. When more leaders immerse their employees in compelling and inspirational strategy stories, more companies will thrive happily ever after.

(How storytelling can drive strategic change,  Article  in  Strategy and Leadership · January 2006 [DOI: 10.1108/10878570610637876], Four Author including: Notes:  1. B. Joseph Pine II and James H. Gilmore (1999), The Experience Economy: Work Is Theatre & Every Business a Stage, Harvard Business School Press, Boston, MA, chapter 10 in particular. 2. Stephen Denning (2000), The Springboard: How Storytelling Ignites Action in Knowledge-Era Organizations, Butterworth-Heinemann, Woburn, MA, p. xiii.  Corresponding author: Gary Adamson is the corresponding author and can be contacted at: gary@starizon.org)

Comment by Host Studio on February 2, 2024 at 11:31pm

愛墾網 是文化創意人的窩;自2009年7月以來,一直在挺文化創意人和他們的創作、珍藏。As home to the cultural creative community, iconada.tv supports creators since July, 2009.

Videos

  • Add Videos
  • View All