[前言 A: Affects P: Percepts P: Powers] 2025，愛墾網創立16載；陳明發博士轉行文創研究與推廣第28年。雖然焦頭爛額沒啥獎項可領，但自告奮勇的事還幹得不少。實踐多了，面對自己原創的或經手發佈出去的5、6萬筆內容，多少有些心得。自信還有點前瞻的價值。現陸續整理出來，答謝這麼多年來默默支持著我們的國內外友好。有些事恐怕不是一代人能完成的，更不是一個人可能完成的。現留點檔案，有緣並有能力的人若及時看到，對鄉土轉型或有參考價值。（13.9.2024）

The mainstream philosophy of the global cultural and creative economy today is shaped by several key principles and trends that reflect broader economic, technological, and social changes. Here are some of the dominant philosophies:

Cultural Diversity and Inclusion

Emphasis on Diversity: There is a growing recognition of the importance of cultural diversity in the creative economy. This involves supporting a wide range of voices, perspectives, and cultural expressions, particularly those from marginalized or underrepresented communities.

Global vs. Local: The global creative economy balances the tension between globalization (which often promotes homogenization) and the preservation of local cultures and identities. This is reflected in efforts to protect and promote local cultural heritage while engaging in global markets.

Sustainability and Ethical Practices

Sustainable Development Goals (SDGs): The creative economy is increasingly aligning with the United Nations' SDGs, particularly in promoting sustainable production and consumption patterns. This includes reducing environmental impact and promoting social equity in the production and distribution of cultural goods.

Ethical Consumption: Consumers are more conscious of the ethical implications of their purchases, leading to a demand for transparency, fair trade, and environmentally friendly products.

Digitalization and Innovation

Digital Transformation: The rapid advancement of digital technologies has transformed the creative economy, enabling new forms of creation, distribution, and consumption. This includes the rise of digital platforms, streaming services, and the use of AI in creative processes.

Innovation and Entrepreneurship: There is a strong emphasis on innovation within the creative industries. This involves not only technological innovation but also new business models, such as the gig economy, crowdfunding, and subscription services.

Creative Entrepreneurship and Freelancing

Gig Economy: The rise of freelancing and the gig economy is a significant trend in the creative industries. Creative professionals increasingly work independently, relying on digital platforms to find work and market their products.

Entrepreneurial Mindset: There is a strong focus on entrepreneurship, with many creatives starting their own businesses or pursuing hybrid careers that combine multiple streams of income.

Cultural Capital and Soft Power

Cultural Capital: The creative economy is seen as a key driver of cultural capital, where creativity and cultural products are leveraged for economic growth and social influence.

Soft Power: Nations and cities are increasingly using cultural and creative industries as tools of soft power, promoting their culture abroad to enhance their global influence and attractiveness.

Cross-Sector Collaboration and Ecosystem Development

Interdisciplinary Collaboration: There is a growing trend towards collaboration between different sectors, such as technology, education, and the arts. This interdisciplinary approach is seen as essential for fostering innovation and addressing complex global challenges.

Ecosystem Building: The creative economy is viewed as an ecosystem, where governments, businesses, and cultural institutions work together to create supportive environments for creativity and cultural production.

Access and Participation

Democratization of Culture: There is a push towards making culture and creativity accessible to a wider audience, breaking down barriers to participation. This includes efforts to increase access to cultural education and reduce the digital divide.

Co-creation and Participation: The rise of participatory culture, where audiences are not just consumers but also creators, is a significant trend. This is facilitated by social media and other digital platforms that enable user-generated content.

Value Beyond Economics

Social and Cultural Impact: The creative economy is increasingly recognized for its broader social and cultural impact, beyond mere economic value. This includes its role in community building, identity formation, and contributing to overall well-being.

These philosophies reflect the complex and evolving nature of the global cultural and creative economy, which is deeply interconnected with broader global trends and challenges.