[前言 A: Affects P: Percepts P: Powers] 2025，愛墾網創立16載；陳明發博士轉行文創研究與推廣第28年。雖然焦頭爛額沒啥獎項可領，但自告奮勇的事還幹得不少。實踐多了，面對自己原創的或經手發佈出去的5、6萬筆內容，多少有些心得。自信還有點前瞻的價值。現陸續整理出來，答謝這麼多年來默默支持著我們的國內外友好。有些事恐怕不是一代人能完成的，更不是一個人可能完成的。在泛政治的社會，更無異於緣木求魚。現留點檔案，有緣並有能力的人若及時看到，對鄉土轉型或有參考價值。（13.9.2024）

Gilles Deleuze's philosophy offers a rich and transformative framework that could indeed play a significant role in shaping a new philosophy for the global cultural and creative economy. His ideas challenge traditional ways of thinking about culture, creativity, and economics, providing concepts that could inspire more innovative and dynamic approaches. Here’s how Deleuze’s philosophy could inform a new cultural and creative economic philosophy:

Rhizomatic Thinking and Decentralization

Rhizome Concept: Deleuze, along with Félix Guattari, developed the idea of the *rhizome*, a non-hierarchical, networked way of thinking and organizing knowledge. In the context of the creative economy, this could translate to a more decentralized and non-linear approach to cultural production and distribution, where creativity emerges from multiple, interconnected sources rather than a single, top-down hierarchy.

Networked Creativity: The rhizomatic model aligns with the digital age, where creativity is increasingly networked, collaborative, and distributed across various platforms and communities. This could lead to a more inclusive and participatory creative economy that values diverse contributions and fosters innovation.

Becoming and Continuous Innovation

Concept of Becoming: Deleuze emphasizes the idea of becoming—a constant state of change and transformation. In the creative economy, this could inspire a philosophy that values continuous innovation and adaptability. Rather than seeing creativity as producing fixed products, it would be seen as an ongoing process of transformation, where cultural and creative practices are always in flux.

Fluid Identities and Roles: Deleuze’s idea of becoming also challenges fixed identities and roles, suggesting that creative professionals could embrace more fluid and hybrid careers, constantly redefining their work and themselves in response to changing circumstances.

Multiplicity and Pluralism

Multiplicity: Deleuze advocates for a philosophy of *multiplicity*, where multiple perspectives, voices, and realities coexist without being reduced to a single, dominant narrative. This is highly relevant for the global creative economy, where embracing cultural diversity and promoting a plurality of expressions are key to fostering a vibrant and inclusive creative landscape.

Cross-Cultural Collaboration: This concept supports the idea of cross-cultural collaboration and the blending of different traditions and practices, leading to innovative cultural products that reflect the complexity and diversity of global societies.

Deterritorialization and Globalization

Deterritorialization: Deleuze and Guattari’s idea of *deterritorialization* refers to the process of breaking free from traditional boundaries and constraints. In the context of the global creative economy, this could encourage the breaking down of national and cultural boundaries, leading to more fluid exchanges and collaborations across the globe.

Global Networks: This concept supports the creation of global networks of creativity that transcend geographical and cultural limitations, allowing for the free flow of ideas and cultural products across borders, while also being sensitive to the dynamics of reterritorialization, where local contexts reassert their influence.

Immanence and Creativity

Immanence: Deleuze’s philosophy of immanence rejects the idea of transcendent ideals or fixed essences, focusing instead on the potentiality and creativity inherent in the present moment. This could lead to a philosophy of the creative economy that emphasizes the importance of creativity as a process rooted in the here and now, where value is generated through engagement, experimentation, and the lived experience of creation.

Process-Oriented Creativity: This approach would value the process of creation as much as, if not more than, the final product, encouraging an economy where the journey of creation is seen as intrinsically valuable.

Assemblage Theory and Interdisciplinary Practice

Assemblages: Deleuze’s concept of assemblages refers to the complex, dynamic constellations of elements—both human and non-human—that come together to form systems or entities. In the creative economy, this could translate to a focus on the interplay between various elements—technology, culture, economics, and politics—that together create the conditions for creative work.
Interdisciplinary Approaches: Assemblage theory could encourage more interdisciplinary approaches within the creative economy, where different fields and practices intersect to create new forms of cultural production.

Affirmative Ethics and Experimentation

Affirmative Ethics: Deleuze’s philosophy is often seen as affirmatively ethical, advocating for a life that embraces difference, creativity, and experimentation. This could lead to a creative economy that prioritizes ethical practices that are not just reactive but actively create new possibilities for living and working together.

Experimental Economies: This philosophy would support experimental economic models that challenge traditional capitalist frameworks, potentially fostering new forms of creative entrepreneurship that prioritize collective well-being and innovation over profit maximization.

Anti-Oedipal Creativity and Liberation

Anti-Oedipal Approach: Deleuze and Guattari’s critique of Oedipal structures in *Anti-Oedipus* suggests a move away from restrictive, hierarchical systems towards more liberated and expansive forms of expression. In the creative economy, this could inspire practices that resist conformity and embrace radical creativity, pushing boundaries in art, culture, and business.

Liberatory Practices: This aligns with a vision of the creative economy that seeks to liberate creativity from traditional constraints, allowing for more radical and unconventional forms of cultural expression.

Potential Role in a New Philosophy

Deleuze’s philosophy offers a vision of the creative economy that is dynamic, inclusive, and transformative. It encourages a break from traditional, hierarchical models and promotes a more fluid, networked, and process-oriented approach. Such a philosophy would not only embrace the diversity and complexity of global cultures but also foster continuous innovation, ethical practices, and the liberation of creativity from established norms.

This Deleuzian-inspired philosophy could guide the development of a global cultural and creative economy that is more responsive to the challenges and opportunities of the 21st century, emphasizing the importance of creativity as a force for social, cultural, and economic transformation.