文化有根 創意是伴 Bridging Creativity
某網路行銷的糖果品牌,一方面訴求開運祈福,一方面又強調生長故鄉的自然生態,還有兩代傳承的品質堅持;要釐清品牌主軸、品牌意象,設計師得在迷宮中,用銳利的筆觸描繪品牌臉譜。
張庭庭著《人文品牌心法:讓顧客用荷包為你喝彩》(2013年,台灣大塊文化,33頁改寫)
Tags:
Albums: The Light of City 城市之光
Comment
雷蒙.格諾《風格練習 Exercices de style》41. 浮誇風 Ampoulé
在晨曦玫瑰色的手指開始龜裂之時,我如迅速擲出的標槍,上了一輛體型龐大、有著牛兒般一雙大眼、行車路線曲折的S線公車。我以如備戰的印第安人般的精確和敏銳,注意到在場有個年輕人,脖子比腳程快的長頸鹿還長;他有凹痕的軟氈帽,則如某風格練習的主人翁一樣,裝飾著一條編繩。預示著不幸的、胸如碳黑的不睦女神,現身來用她因牙膏闕如而臭氣熏天的口──不睦女神,我說,現身來散播她惡性的病毒,在這帽上繞有編繩、長頸鹿般的年輕人和一名面色慘白、帶優柔寡斷之色的乘客之間。前者用以下話語向後者表示:“噫!惡人,您看似故意往我的腳上踩!”語畢,帽上繞有編繩、長頸鹿般的年輕人,很快到別處去坐下了。
稍晚,在氣勢雄偉的羅馬廣場上,我又看見了那名帽上繞有編繩、長頸鹿般的年輕人,身邊傍著一名宛如美姿美儀評審般的同伴。這同伴正對他發表著以下我得以由我靈敏的耳朵親聞的批評。那針對帽上繞有編繩、長頸鹿般的年輕人最外一層衣服的評語乃是:“你也許應該在其環繞的外緣,以增添或往高處提升一顆鈕扣,來減少領口的開敞度。”
愛墾網 是文化創意人的窩;自2009年7月以來,一直在挺文化創意人和他們的創作、珍藏。As home to the cultural creative community, iconada.tv supports creators since July, 2009.
Added by engelbert@angku张文杰 0 Comments 71 Promotions
Posted by 馬來西亞微電影實驗室 Micro Movie Lab on February 21, 2021 at 11:00pm 6 Comments 60 Promotions
Posted by 馬來西亞微電影實驗室 Micro Movie Lab on February 18, 2021 at 5:30pm 18 Comments 73 Promotions
Posted by Host Studio on May 14, 2017 at 4:30pm 11 Comments 49 Promotions
Posted by 用心涼Coooool on July 7, 2012 at 6:30pm 39 Comments 53 Promotions
Posted by 就是冷門 on August 24, 2013 at 10:00pm 79 Comments 81 Promotions
Posted by 罗刹蜃楼 on April 6, 2020 at 11:30pm 40 Comments 66 Promotions
Posted by 葉子正绿 on April 2, 2020 at 5:00pm 77 Comments 69 Promotions
Posted by Rajang 左岸 on August 26, 2013 at 8:30am 29 Comments 61 Promotions
Posted by 來自沙巴的沙邦 on November 4, 2015 at 7:30pm 3 Comments 76 Promotions
Posted by Dokusō-tekina aidea on January 5, 2016 at 9:00pm 35 Comments 73 Promotions
© 2024 Created by 馬來西亞微電影實驗室 Micro Movie Lab. Powered by
You need to be a member of Iconada.tv 愛墾 網 to add comments!
Join Iconada.tv 愛墾 網