文化有根 創意是伴 Bridging Creativity
當企業不再只靠產品的功能面來吸引消費者時。
唯一能吸引消費者的方法,就是與他們的心靈產生共鳴,用企業的理念與使命,讓消費者覺得欽佩和感動;再透過言行一致的實踐,讓消費者感受到真實與信任,進而成為企業的粉絲。
這就是所謂的 "行銷3.0"。
(Photo Affection: Chicachic Handbags By Number88 Photography,…
ContinueAdded by Kreativnaya ideya on November 27, 2012 at 12:00pm — 1 Comment
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愛墾網 是文化創意人的窩;自2009年7月以來,一直在挺文化創意人和他們的創作、珍藏。As home to the cultural creative community, iconada.tv supports creators since July, 2009.
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