文化有根 創意是伴 Bridging Creativity
為了行銷產品,電商不惜花百萬拍攝微電影、MV、攝影比賽,堅持以人文行旅方式,發掘台灣有溫度的職人故事及手作良品。(柒田行旅提供)
電商市場競爭激烈,為了異軍突起,賣不一樣的東西,一家強調深度旅遊、關懷台灣土地的”柒田行旅”電商平台,10月1日正式ON Line,賣起人文、旅遊、堅持嚴選好物商品。
從金融區轉戰電商的陳聖中董事長,透過行旅方式,親上2500公尺高山與茶農搏感情,再以台灣竹為包裝,象徵堅毅不拔精神,成就真正台灣國寶功夫茶,同時更力邀險為失傳的國寶級純天然漢方藥材手工皂師傅阿宗師等人合作。
為了行銷產品,電商更不惜花費百萬巨資拍攝微電影、MV,堅持以人文行旅方式,發掘台灣有溫度的職人故事及手作良品,共同讓世界看見台灣的好景、好人與好物。
記者會除邀國寶師傅站台外,也邀請超人氣女團伊梓帆為美麗台灣行旅攝影大賽作宣傳大使。此外,現場茶道師傅還show了一段沏茶功夫,會場也展示手工皂等多樣隱形冠軍優質商品;包括柒田行旅董事長陳聖中、南投高山茶農阿章師、屏東漢方藥材手工皂阿宗師,以及屏東牛蒡達人陳建行等都參與盛會!(中時電子報)
愛墾網 是文化創意人的窩;自2009年7月以來,一直在挺文化創意人和他們的創作、珍藏。As home to the cultural creative community, iconada.tv supports creators since July, 2009.
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