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文化有根 創意是伴 Bridging Creativity
就是冷門's Blog – May 2024 Archive (1)
于悠悠·文化創意產品意義附加的維度思忖 下
2. 文化底蘊的積淀
文化資源是創意產品內在意義深化的源泉。無論是自然文化遺留給創作者所帶來的靈感，或是人類歷史文化所沉淀下的物質或非物質文化財富，文化元素的汲取和文化內涵的捕捉都給創作者積累下厚重的文化底蘊，拓展了產品精神創新層面的廣度和深度，故而，文化的注入是創意產品附加價提升的重要因素。民族文化特色的符號提取，傳統社會歷史的元素凝練，都能以有形或無形的方式滲入文創產品，實現產品內容價值和文化意義的不斷增值。例如以光緒國書為原型的聖旨筆記本，以西周毛公鼎為設計元素的飾品……都是通過文化供給和創意營造，用文化像徵提升商品的內在價值，透射出產品對于中國傳統價值觀和民族優秀文化的秉承，其無形而深遠的文化意義得到承續和深化。從文化符號的創意轉換，實現消費者對于文創產品文化觀念的認同和文化價值的想象延伸。
3.…
ContinueAdded by 就是冷門 on May 22, 2024 at 4:30pm — No Comments
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愛墾網 是文化創意人的窩;自2009年7月以來，一直在挺文化創意人和他們的創作、珍藏。As home to the cultural creative community, iconada.tv supports creators since July, 2009.
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