Too often, a conversation results in wasted time — and nothing productive to show for it. Whether you’ve run into someone at a conference or you have a scheduled call, you can use specific tactics to have a more meaningful conversation. Here are 13 ways to add meaning to your conversations:

1. Don’t get too excited about your next thought.

People can tell when you aren’t truly…

I’d rather have 10 helpful individuals in my network than 1,000 people who aren’t so inclined. I’ve learned that a network is only as helpful as the people within it.

For instance, you can be connected to Bill Gates, Mark Cuban, or another idolized success, but if the relationship isn’t strong enough to help you out, is it really that valuable? It’s important to not get distracted by aiming for relationships with big-name…

It’s that time of year again — the time when marketers are doing everything they can to prepare and acquire a budget for their 2016 initiatives. However, you can’t just walk into your meetings and open your hands to your C-suite like a small child asking for an allowance. You need to walk in with solid information, a documented strategy, and objective support behind each dollar you’re asking for.

Here’s a list of 10…